Advertising device



Oct. 13, 1931. P. H. REGAN ADVERTISING DEVICE Filed Nov. 4. 1930 Patented Oct. 13, 1931 l PAUL n. REGAN, or FITCHBURG, MASSACHUSETTS l ADVERTISING yinnvfrcn Application mea November 4, 1930. Seriai Nl; tassa The present invention relatesto advertising devices and more particularly to a changeable advertising device.

An object of this 'invention is to provide a display sign which is so constructed that the frame or body of the sign may be permanf ently secured in the desired location and the display portion changed when desired.

Another object of'this invention is to provide a device of this kindv embodyingl the use of removable inserts or display members v which are adapted to be securely held within the frame of the sign without the use of bolts, clips or the like.

A. further object of the invention is to provide a device of this kind which is readily and cheaply manufactured.

Theabove and various other objects and advantages of this invention will in part be described in and in part be understood from the following detail description of the present preferred embodiment, the same being illustrated in the accompanying drawings, wherein Figure 1 is a detail front'elevation partly cut away of a device constructed according to the preferred embodiment of this invention; e Y

Figure 2 is a vertical sectional view taken on the line 2-2 of Figure 1, and e Figure 8 is an enlarged fragmentary sectional view partly in detail taken on the line 3--3 of Figure 1.

Referring to the drawings wherein like numerals of reference designate corresponding ,parts throughout the several views, the numeral 10 designates generally a frame oomprising an outer frame section 11 and an inner frame section 12. The inner frame section 12 is constructed in the form of a molding having a rabbeted portion 13 whereby to provide a guide along the sides of the in.

ner frame section 12 for receiving an insertible display member 14in the form of a rec# tangular sheet of material which may be constructed in the form 'of 'inetahg cardboard',`

wood orl the like. The outer face of thein-y sert 14 is adapted to begpaint'ed or the like, and suitable-indicia 15 are positioned' thereon so as to advertise particular"articles'uwhichL 5d are on sale or'display.

The lower end or bottom rail'16 ofthe frame 12 has its'r outerl face'thereof disposedV inwardly of the outer `facefof the side rails 17 and the inwardly 'extending flangejllS of theC inner edge of thefsidewmembers17is out? wardly' inclined, as 'at 19, so asto y permit the insertion of the displayinemb'erfilt Afrom the bottom of the frame 12, the guidesformed byy the anges 18 beingopen at the bottom so as to readily permit thehinsertion card 14 within the fram'e142. l i" y When the display'member14is moved upwardly into the frame l2/'and after the lower end thereof has ,passedflor clearedtheupper edge ofthe lower bar 16, thedisplaymember 14 at the lowery end thereofmay'be pushed or forced inwardly and permittedvto drop down into the rabbet ,13, it ofv course,pbeingunderstoodthat the rabbet inthe upper rail 2O is of sufficient depth ,so as .to permit the'. insert -14y to be moved upwardly a sufficient distance to permit the lower edge to clearvthe upper edge of the bottom rail 16 and when Vthe insert 14, has moved downwardly intortherabbeted portion 18 of the lower rail, thetop` of the'insert 14v will not'eXtend below theA lower edge ofthetop rail20. e l

.A back 21 is secured Vto thefrear of the frame 12 and if desiredthis.back 21` atthe C front face thereof may bel provided4 ywith suitable advertising indicia 22 which is pref-y erably of a permanentnature and which is visible when the insert 14 has, been removedor withdrawn fromthe .frame 12. The lowerrail 16 isalso provided with avpluiality e of drain passages 23 and if desired., the rabe beted portion 13 `may be suitably inclined, asat 24, so as topermitthe rainor melted-J snow which may enter the frame 12 tod'rain l the display outwardly of the frame through these passages 23.

The outer frame section 11 is provided so as to couple a pair of frames 12 together so that an insertible sign or display member may be positioned at the desired location which will display the desired articles or material on each face thereof. Where only one frame section 12 is used or desired, the outer frame section 11 may be dispensed with.

In the use of this device, the frame sections 11 and 12 may be mounted in the desired loca tion where it is desired to display or advertise certain articles or material and the inner display sheet 21 provided with the suitable indicia of a permanent nature. The insert 14 may be painted a suitable color and the desired indicia 15 positioned thereon so as to advertise or display the articles which it is desired to sell and this insert 14 may then berpassed upwardly from the bottom of the frame 12 and slipped into this frame through the slot 19 at vthe bottom of the frame.

i As many of the inserts 14 may be positioned within the frame 12 as it is desired to 3. An advertising device of the character described, comprising an outer frame, a pair of inner frame members, a fixed placard interposed between said inner frame members, said inner frame members comprising a pair of side frame sections, a top frame section and a bottom frame section, said bottom frame section being inwardly oiset from said side Jframe sections, each of said frame sections having rabbeted inner edge portions, said side frame sections having downwardly and outwardly inclined slotted lower end portions, and a removable placard insertible in said inner frame section through said slotted lower end portions of said side members.

In testimony whereof I hereunto afiix my signature.

PAUL H. REGAN.

mount therein and as the capacity of the rabopenings 23.

It is, of course, understood that `various changes and modifications may be made in the details of construction and design of the above specifically described embodiment of this invention without departing from the spirit thereof, such changes and modifications being restricted only by the scope of the following claims.

I claim 1. An advertising device of the character described, comprising a frame having a rabbeted inner edge portion constituting a guide, a back secured to the frame, said frame having a bottom member provided with an inwardly offset outer face portion and outwardly and downwardly inclined slots in the side members thereof, and a removable placard positioned in said rabbetec portion.

2. An advertising device of the character described, comprising a rectangular-shaped trame having rabbeted side, top and bottom members, a back secured to said frame, said bottom member having an outer face inward ly oiiset from the outer face of said side and top members, said side members adjacent thc lower ends thereof having downwardly and outwardly inclined slotted portions communicating with the rabbeted inner edge and disposed at each end of the oiiset face of said bottom member, and an insertible placard adapted to be moved upwardly through said slotted side members whereby to position the placard within the rabbeted portion. 

